Partner in the picture: Havens Horse Feeds
Over the years, Foal Auction Prinsjesdag has not only built up a large network of buyers and entrants, the auction has also entered into a successful alliance with a select group of business partners. One of these partners is Ports Horse Feeds† This Dutch-based company sells their horse feeds all over the world.
The Havens range consists of chunks as well as mueslis and various mixes. From broodmares and recreational horses to Grand Prix horses, Havens puts together feed for every type of horse. They strive for the highest achievable quality. This means that top riders know where to find the company. Havens sponsors riders such as Jeroen Dubbeldam and Adelinde Cornelissen. In addition, they have been feed suppliers for the prestigious international top competition CHIO Aachen (DE) since 2004.
Bart Minten is a sales manager and has been working for Havens Paardenvoeders for over 25 years: “Products for (top) sports performance play an important role within the company, but everything starts with the basics; the breeding. We have special pellets for pregnant and lactating mares and feed for foals and young horses up to 18 months. With this we provide them with all the necessary nutrients for the best possible start.”
Fixed value in horse country
Havens was founded in 1845 in the Netherlands and operates worldwide in 55 countries. What is special is that all these countries are served from one production location. “All the feed that is sold all over the world is produced in the Netherlands. This way we can guarantee the quality of our feed. Because the factory is located on the river Maas, the supply of raw materials is very efficient.”
Bart maintains contact with international customers, stables and riders with whom he has entered into a partnership. The choice to become a partner at Foal Auction Prinsjesdag was an easy one for him. “We operate worldwide with our company and the international character of the auction fits in well with this. I speak to many of our customers at the auction.”
